Who is Budgie?

A new, hassle-free way to maximise money. Budgie understood the difficulty involved in consistently managing finances effectively, even using the best tools.
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Challenge

This was a new start-up app, the challenge was to create the onboarding experience, giving the ability to manage finances, establish current needs, goals and form a personalised roadmap.
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Discovery

I created competitor analysis & research charts. Interviewed 12 people to get an understanding of their needs, thoughts and frustrations when it came to budgeting and managing their finances.

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I am very risk-adverse, I tend to just hoard money essentially for all the rainy days.

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Affinity Mapping