About me

A Product Designer with over 20 years’ experience creating clean, user-focused digital products that deliver real value. I’ve led design across fintech, entertainment, and agency sectors, from rebuilding design systems to launching award-winning apps. I take pride in designing experiences that feel effortless, look polished, and perform brilliantly. From user research to high-fidelity UI, I bring a thoughtful, collaborative approach that balances business needs with user goals.